Why Niche and Haute Couture Brands Need Zari Brocade
Introduction: Luxury Rooted in Culture In today’s fashion world, the definition of “luxury” is rapidly evolving. Consumers are no longer simply chasing high prices; they seek stories, authenticity, and cultural connections. In this context, Zari brocade—a fabric woven not only with silk and gold, but also with history, symbolism, and aesthetic richness—occupies a noble […]
